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Thirsty Dancing

In the land of Koreographies.

Why does it matter
  1. Happiness is Coke’s own concept, and this is what we call a home run.
  2. Insane ROI: a whole mall revolving around a vending machine for just a few bucks of free cans.

 

VISIT THE WEBSITE

Koreans are dancers, Koreographies are hands-down a must, and lately Coke fell in love with them.

A Kinect-style vending machine placed inside a mall turned the place into a downtown video arcade.

An insane choreography was briefed to the audience by a dance crew, and the folks did seem to like it a lot.
Dance one, win one- straight to the point.


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