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Like Thumbling, with no breadcrumbs.

Why does it matter
  1. Tales never get old. It takes guts to use them as advertising, though.
  2. G.'s technology and visual executions are by now a true benchmark.
  3. Nice way for a mock -doc to trigger a good deal of curiosity.
VISIT THE WEBSITE

“The Story of Send” is Google’s way to show us the journey of an email from the send button to our inboxes.
It’s very rich at a first glance, and it can be accessed via the homepage and Google Green.
It’s a lot like a guided tour, with the usual fresh can’t -go -wrong -with -that tone of voice, and it’s worth a look even just for greeting the little people in Mountain View, in a context much more like Willy Wonka than Tron.
Cherry on top?
Everything is guaranteed green -friendly.



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