best websites
Loading...
Loading

OOPS!

Did you forget to sign up?

If you do, you will access all our contents- from the Archive to the latest trends and all the interviews. Not to mention that you get to vote for the best creative ideas and executions.

Already opened an account? to log in

Anagrafica

New Password








 
 
 
Let's Lift!

Not yet registered with Lift Magazine?
Sign up now to hit the trail with us! It only takes about a nanosecond to get light years ahead of the pack with all you need to know and share about the odds, freaks, glories and peaks of Interactive Advertising.

A password will be e-mailed to you.

 
LOG IN, STAND OUT

Can't wait to hear what's new in the Internet? Log in to join the discussion right from where you left it.

Close

Life On Wheels

Off to a Good Start.

Why does it matter
  1. If it’s tough to find an answer, make the question easier.
    A rule in life and a lesson in this easy, simple and reassuring campaign.
  2. Far from your usual configurator look.
    The only drop -downs are the colors spread all over the cars by the mini -people hired by Toyota for this fun YouTube campaign.
VISIT THE WEBSITE

In case budget is not your first and only concern, Toyota has a new way to pick out your first car.

We’re obviously speaking to Gen Y fellas, those who are off to the dealers’ for their first car.

Although Subaru came first in addressing those dear feelings about our first automobile, Toyota really has it all laid out for some seriously fun minutes.

A one -of -a -kind YouTube platform, with DIY fuel consumption dashboards, tutorials and video editing tools.

It’s called “The Game of Life,” and with its Monopoly -style layout and three remarkable “life coaches” (a yogini healing personal finances, a beckoning car dealer, and a science outreach expert) it brings flawless advice to eager teens.

Most predictably, it all ends up with buying a Prius C, but the trip was fun.

And the journey matters the most, doesn’t it?




Related

  1. Automotivante


Most Used Media
47.5 Entries
43 Entries
41 Entries
Viral Video Weekly
Creative jobs

    Warning: SimpleXMLElement::__construct(): Entity: line 1: parser error : Start tag expected, '<' not found in /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-content/themes/liftpress/functions.php on line 294

    Warning: SimpleXMLElement::__construct(): Your PHP installation appears to be missing the MySQL extension which is require in /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-content/themes/liftpress/functions.php on line 294

    Warning: SimpleXMLElement::__construct(): ^ in /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-content/themes/liftpress/functions.php on line 294

    Fatal error: Uncaught exception 'Exception' with message 'String could not be parsed as XML' in /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-content/themes/liftpress/functions.php:294 Stack trace: #0 /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-content/themes/liftpress/functions.php(294): SimpleXMLElement->__construct('Your PHP instal...') #1 [internal function]: widget_crebs(Array) #2 /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-includes/widgets.php(893): call_user_func_array('widget_crebs', Array) #3 /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-content/themes/liftpress/single.php(189): dynamic_sidebar('custom_post') #4 /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-includes/template-loader.php(43): include('/nfs/c08/h03/mn...') #5 /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-blog-header.php(16): require_once('/nfs/c08/h03/mn...') #6 /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/index.php(17): require('/nfs/c08/h03/mn...') #7 {main} thrown in /nfs/c08/h03/mnt/125717/domains/lift-mag.com/html/wp-content/themes/liftpress/functions.php on line 294