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True life costs

Volkswagen breaks down the true cost of life.

Why does it matter
  1. A blend of information, data and cutomizable interactions makes the Message more believable.
VISIT THE WEBSITE

True Life Costs is a mini site which calculates what an individual (or family) spends on food, home, vacations, cars and more during a lifetime. Through an engaging graphic design, users can easily see where most of their money goes, according to their own lifestyle. The message? Even the smallest choices can, over time, make a big economic impact. And, of course, buy a Volkswagen.

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