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An ability game featured on the army's official YouTube channel.

Why does it matter
  1. Videogames have proven to be a great emotional training for troops.
  2. YouTube is a goldmine of inspiration, therefore it's better kept an eye on.
  3. Weapons of mass communication for mass enrolment and explosive entertainment: tough stuff.
VISIT THE WEBSITE

Another example of the versatility of YouTube. This channel features an interactive video game that reproduces military target practice. The different levels enable the user to try different types of weapons, distances and weather conditions. The game links the player to an online community and to the army’s official site, which offers information on career opportunities and enrollment.

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