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This is something else…

Ever chased an apple down the sidewalk, trying to hit it with astonishing Karate moves while sipping from a cup of fruit tea? Not ever? Mama never told you "try everything"?

Why does it matter
  1. SoBe's latest campaign has a bit of everything in it to accomodate any taste: teasers, randomness, hot moments, etc.
  2. Interesting execution: each different subject is executed with a dedicated technology!
VISIT THE WEBSITE

“Try everyting”: it couldn’t be better a claim for the revamped flavor range of SoBe beverages. Anything could happen, so better get ready by trying everything beforehand, from tickling kiwis to flirting in random languages. Not to mention the celebrities involved in the project: from rapper Whiz Khalifa to an almost -impossible challenge ft. Kate Upton: try looking at her in the eyes for 45 seconds…unless you’re a girl, that will be almost painful to do.

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