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Copycat Mannequin

Is that you on the display window?

Why does it matter

1.    After smartphones, tablets, and TV comes the fourth screen: a store's display window.
2.    Perfect location: close to competitors and the store's own customers.

VISIT THE WEBSITE

Enough with the same old mannequins, static actors of a visuali dead still life.
United Arrows in Tokyo put on a totally different show, with a motion detector mannequin mimicking every movement of prospects passing by, who instantly began challenging their copycat avatar with karate moves, dance tricks, etc.
Check out for yourself if it got viral or not…:-)



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